Privacy Policy

OMNA Institute Effective Date: July 27, 2026

OMNA Institute ("OMNA," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information when you visit our website or interact with us.

Information We Collect

We collect information you provide directly to us, including:

  • Contact information — your name, email address, and phone number submitted through contact forms, inquiry forms, or the application process.
  • Application information — details you provide when applying to an OMNA program.
  • Communications — messages or questions you send us through the website or by email.

We also collect certain information automatically when you visit our website, including:

  • Cookies and usage data — browser type, pages visited, time spent on pages, and referring URLs, collected through cookies and similar tracking technologies.
  • Analytics data — website traffic and behavior data collected through Google Analytics.
  • Advertising data — interaction data collected through Google Ads and the Meta Pixel to measure the performance of our advertising campaigns.

How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and contact form submissions
  • Guide you through the admissions process
  • Send you information about OMNA programs, events, and enrollment opportunities via email, phone, or text message — only with your consent
  • Improve our website and marketing based on usage data and analytics
  • Measure the effectiveness of our advertising campaigns

We do not sell your personal information to third parties.

How We Share Your Information

We do not sell your personal information. We may share your information with trusted third-party service providers — such as our email platform, analytics tools, and advertising partners — solely to operate our website and communicate with you. These providers are only permitted to use your information to perform services on our behalf and are required to keep it confidential.

Text Message (SMS) Communications

If you provide your phone number, we may contact you by text message regarding your inquiry or application. By submitting your phone number, you consent to receiving text messages from OMNA Institute. Message and data rates may apply. You can opt out at any time by replying STOP to any text message we send, or by contacting us directly.

Cookies

Our website uses cookies to improve your browsing experience and collect analytics data. Cookies are small text files stored on your device. You can control cookie settings through your browser at any time. Note that disabling cookies may affect the functionality of certain parts of our website.

We use the following third-party tools that may set cookies:

  • Google Analytics — for website traffic and behavior analysis
  • Google Ads — for advertising performance tracking
  • Meta Pixel (Facebook & Instagram) — for advertising performance tracking and remarketing

For more information on how to manage cookies, please see our Cookie Policy.

Third-Party Services

We use trusted third-party services to support our operations. These services may collect and process data in accordance with their own privacy policies:

Data Security

We take reasonable technical and organizational measures to protect the personal information we collect from unauthorized access, disclosure, or misuse. While no method of transmission over the internet is completely secure, we are committed to protecting your information to the best of our ability.

FERPA Notice

OMNA Institute complies with the Family Educational Rights and Privacy Act (FERPA), which affords eligible students rights with respect to their education records. These rights include the right to inspect and review your education records, the right to request amendment of records you believe are inaccurate, and the right to provide written consent before we disclose personally identifiable information from your records, except to the extent that FERPA authorizes disclosure without consent. For questions regarding your FERPA rights, please contact us directly.

Children's Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us and we will promptly delete it.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy or as required by applicable law.

Your Rights & Opt-Out Options

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Opt out of email communications at any time by using the unsubscribe link in any email we send or by contacting us directly
  • Opt out of text message communications at any time by replying STOP to any text we send
  • Request that we delete your personal information, subject to any legal obligations we may have to retain it

Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

OMNA Institute 3700 Candlers Mountain Rd, Ste 68 Lynchburg, Virginia 24502 (434) 385-7722 omna@omna.edu

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. We encourage you to review this policy periodically.